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Motorola: Flagship service center provides
first-class service and express repairs

First-class customer care from first brand contact through to repair

Motorola is making a difference in Colombia with a flagship service center. Together with B2X, the smartphone company runs in-store service that offers customers fast help with all matters related to smartphones.

What was 
our strategy?

Latin America is one of the most exciting markets for smartphone manufacturers. 260 million smartphones will be sold there by 2020. One of the most popular brands in the region is Motorola, a Lenovo company.

Motorola’s mission is to take the whole experience of its smartphone customers to a new level. From first contact with the brand to support and repair services, Motorola offers its customers a seamless brand experience.

What Motorola says:

“Through our partnership with B2X, we can now offer our customers a solution within one hour. That’s a totally new customer service experience.”

Nicolas Chavez,
Service Manager Colombia, Motorola

What was the client experience?

With its flagship service center, Motorola is enhancing the retail experience by bringing sales and service together for a unique overall customer experience. Visitors can try new products, buy matching accessories and get help.

If customers need a fix for their device, customer care experts take action quickly. From troubleshooting to solving software problems and handling repairs, certified service technicians solve nearly any problem on-site.

Solutions used:


Help customer get the most out of their device with self-help and assisted support services.


Repair product issues in no time with best-in-class repair and field service solutions.

B2X SMARTCARE Technology

Get on top of all service operations through our unique service management platform.

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Want to learn more about customer care solutions? Contact me.

Sebastian Bott

Vice President Group Sales & Business Development

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