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Smartphone and IoT Consumer Trends

Our global Smartphone and IoT Consumer Trends study published in cooperation with the Ludwig-Maximilian University of Munich reveals the latest smartphone and IoT trends.

Smartphone and IoT Consumer Trends

Discover the latest insights on people’s dependency on smartphones. Learn which IoT devices people are planning to buy.

  • 25% of Millennials look at their smartphone more than 100 times a day.
  • 85% of people keep their smartphone in direct reach all the time.
  • IoT device ownership is expected to grow in the high triple digit percentage range.

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