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Customer Care 2025: Global Study Gives Insights into the Service of the Future

What the Future Holds for Customer Care in the Global Consumer Electronics Industry

Millennials and Generation Z push the boundaries of the customer experience. The exclusive global study »Customer Care 2025« delivers fresh insights into the service of the future.

What's It All About

Millennials and Generation Z will soon be the dominant customer generation, representing a multi-billion business opportunity for consumer electronics companies around the world. Innovative brands radically transform the customer care process – end to end, on all levels in order to keep up with the changing wants and needs of future customer generations.

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Get the eBook
Get the eBook

What MediaMarktSaturn Says

“With consumer electronics becoming more interconnected and customers looking for more personalized and instant support.”

Dennis Hooijmans
VP Services & Solutions
MediaMarktSaturn Retail Group

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Read the interview
Read the interview

What You Will Learn

In this global study among more than 1,700 Millennials and Gen Zers in China, Germany, India, Indonesia, Mexico and the United States, you will learn how the generational shift fundamentally changes customer experience expectations – and how consumer electronics companies can prepare their after-sales delivery model for »Customer Care 2025«.

Get the eBook
Get the eBook
Get the eBook

What IBM Says

“AI facilitates a higher degree of do-it-yourself capabilities appreciated and demanded especially in the case of Generation Z.”

Jürgen Lurz
Business Development Executive
IBM Technology Support Services

Read the interview
Read the interview
Read the interview

Free Infographic

Millennials and Generation Z value excellence in customer service more than any other generation before. Instant access via digital customer care channels and lightning speed are everything in the mind of a Millennial or GenZer. The »Customer Care 2025« infographic summarizes some of the key findings from the global study.

One-Click Download
One-Click Download
One-Click Download

Get the eBook

Grab your free eBook and benefit from fresh insights on the changing customer care expectations of Millennials and Gen Zers.

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Other Information you might find useful

More Research

Our global Smartphone and IoT Consumer Trends study published in cooperation with the Ludwig-Maximilian University of Munich reveals the latest smartphone and IoT trends.

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SMART SERVICE Platform

Eliminate customer care complexity and deliver superior service – for higher customer satisfaction and better business outcomes. Discover the SMART SERVICE Platform.

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Got any questions or comments? Get in touch!

Sebastian Bott

Head of Corporate Marketing & Service Portfolio Management

Contact me
Contact me
Contact me